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Back to Basics with Advertising (Paducah)
September 26, 2018 @ 8:00 am - 9:00 am
Our members have spoken and we listened! Our fall seminar topics come directly from comments received during our member survey earlier this year. We want to help our members succeed by providing information on the topics they request or flag as being an issue in their day-to-day operation.
Seminars will be held on Wednesday, September 19 and 26 from 8:00 am – 9:00 am at the Commerce Center, 300 S. 3rd Street. There is no charge to attend and the seminars are open to all Chamber members.
Pre-registration is requested. Visit paducahchamber.org to register.
Wednesday, September 19 at 8:00 am
Understanding & Using the Workforce Pipeline
Learn about the talent pipeline options available in our area to help you find the workforce you need. Featured speaker: Mary Anne Medlock, West Kentucky Workforce Board
Are you frustrated trying to recruit employees? Do you need fresh ideas to attract applicants? Learn how to leverage your recruitment efforts by utilizing the services and resources of Kentucky’s workforce partners.
Mary Anne Medlock is a Business Services Liaison for the West Kentucky Workforce Board. She is the lead for Paducah’s Kentucky Career Center Business Service Team of federal / state partners and was recently selected as the Kentucky Chamber of Commerce Talent Pipeline Management Champion.
**Information from staffing agencies will also be available!**
Wednesday, September 26 at 8:00 am
Back to Basics with Advertising
Explore local advertising demographics and find the outlet that best fits your business.
Featured speaker: Kyle Hayden, WPSD Local 6
Take the guesswork out of advertising! Make choices for your business based on proven third-party research that shows the media consumption habits of local consumers. Explore the philosophy behind creating a campaign that gets results and learn the three basic principles – the secret recipe – that has helped hundreds of local businesses grow and be successful.
Kyle Hayden, Local Sales Manager with WPSD Local 6, helps local businesses compete and develops strategic campaigns with a team of marketing consultants.